Authors, Does This Sound Like You?
- Do you feel awkward or unsure about promoting yourself online?
- Do you have a great book but not enough people know it exists?
- Are you overwhelmed by platforms, newsletters, and content ideas?
- Are you unsure how to create effective content?
- Does your Instagram profile looks inconsistent or unpolished?
- Does your website lack personality or feel outdated?
Writing is only part of the publishing journey. You’ve done the easy part. Now comes the marketing.
You need visibility, connection, and engaging content that turns readers into loyal fans. Stand out, stay consistent, and create a presence that keeps readers coming back for more.
Your book deserves more than sitting unnoticed. It deserves to be seen, shared and remembered.
Stop posting generic or inconsistent content. Let Skeleton Crew PR handle your social media graphics so you can focus on what you do best — write. Let’s simplify your marketing. Contact us today.
Packages
First Pinned Posts
Let Bookstagram know who you are.
This package includes:
- Three About posts that reflect who you are as an author, the types of books you write and the type of content new followers can expect to find on your page.
$30
Prelaunch Posts
Have a new book you’re about to release to the world? We’ll help you spread the world.
This package includes:
- One cover reveal post
- One ARC post
- Two “coming soon” posts
- Two “preorder now” posts
- Four teaser posts
- Each graphic includes a caption
$130
Book Launch Posts
Let others know your book has launched.
This package includes:
- Six new release posts
- Six book review posts
- Each graphic includes a caption
$160
Backlist Posts
Don’t let readers forget about your earlier work.
This package includes:
- Three “now available” posts
- Four teaser posts
- Four review posts
- One book birthday post
- Each graphic includes a caption
$160/book
Meet the Character
Introduce readers to your main characters.
This package includes:
- A biography post
- A caption
$15/character
Ongoing Instagram Posts
Overwhelmed by the process of creating new Instagram content when you’d rather be writing?
We help authors promote their books with engaging social media posts and captions that attract readers and help build your brand.
This package includes:
- Three weekly posts
- Each graphic includes a caption
$45
Rewrite Existing Captions
Your existing Instagram content need a refresh?
This package will rewrite the captions of up to 20 old posts to add more context, depth and personality. Need more than 20 posts updated? Contact for quote for additional posts.
$100
Press Release with Distribution to PRLog
This package includes:
- One original press release.
- Distribution to PRLog.
$60
Press Release with Distribution to EIN Presswire
This package includes:
- One original press release.
- Distribution to EIN Presswire
$180
Monthly Newsletter
Your audience craves stories that inform, inspire, and connect, and that’s why quality writing makes the difference. Regular newsletters don’t just update your followers, they build credibility, strengthen your brand voice and keep readers engaged.
We help authors connects authentically with their audiences.
This package includes:
- One ghostwritten newsletter per month tailored to your brand’s tone, audience and goals
- Newsletters will be built and scheduled on whatever email marketing platform you use, including Constant Contact, Mailchimp, MailerLite, Zoho Campaigns, HubSpot, Klaviyo, Omnisend, and others. Requires access to your account to build and schedule newsletters.
- You’ll provide a topic and brief outline for each newsletter, or we can brainstorm topics that align with your brand and goals.
$75
Twice Monthly Newsletter
Your audience craves stories that inform, inspire, and connect, and that’s where quality writing makes the difference. Regular newsletters don’t just update your followers, they build credibility, strengthen your brand voice and keep readers engaged.
We help authors connects authentically with their audiences.
This package includes:
- Two ghostwritten newsletters per month tailored to your brand’s tone, audience and goals
- Newsletters will be built and schedule on whatever email marketing platform you use, including Constant Contact, Mailchimp, MailerLite, Zoho Campaigns, HubSpot, Klaviyo, Omnisend, and others. Requires access to your account to build and schedule newsletters.
- You’ll provide a topic and brief outline for each newsletter, or we can brainstorm topics that align with your brand and goals.
$135
A La Carte Services
Website Audit
Is your website showcasing you in the best light possible?
We identify your website’s strengths and weaknesses and include a list of how we can help fix the weak areas.
$0
Instagram Audit
Is your Instagram account effectively telling the world who are you are?
We identify your Instagram profile’s strengths and weaknesses and include a list of how we can help fix the weak areas.
$0
Website Proofread
Your words matter. Don’t let typos ruin your message. Proofreading is more than correcting typos. It’s about refining your writing so it flows naturally, reads smoothly and truly resonates with your audience.
We bring a fresh perspective and a trained eye for detail, spotting typos, spacing errors and inconsistencies to your website.
Includes a list of grammar, spelling, and punctuation errors.
$10/page
Website Content
Boost your online presence with professionally written content that engages readers and strengthen your online presence.
We provide custom-written website copy that not only sounds authentic but helps your audience understand who you are, what you do and why it matters. Your website should reflect creativity, professionalism, and personality. Let Skeleton Crew PR craft copy that captures your essence and keeps your audience coming back.
Includes home page, about page, contact page, along with one page per book or book series.
Each page includes minor revisions to ensure satisfaction.
$30/page
Website Rewrite
Your website is your digital first impression — and first impressions matter. Your words should inspire trust, spark emotion, and drive engagement, but not all website content is high quality.
We rewrite your existing content to add personality and purpose that will make your website stand out and attract the right audience. We enhance readability while preserving your authentic voice.
Includes rewriting to strengthen sentence structure and word choice; identify inconsistencies in tone, tense, or facts; eliminate redundancies and unnecessary filler; ensure clarity, conciseness, and logical flow; and convert passive voice to active voice for stronger impact.
$150
Press Release
Public relations is more than just getting publicity. It’s about building relationships, shaping perception and sharing your story in a way that resonates.
We craft press releases that help your work reach a wider audience.
Press releases can be used to announce book launches; gain attention from media and potential fans or readers; manage crises or counter negative publicity; and enhance your brand’s credibility and online presence.
Includes one professionally written press release tailored to your announcement and target audience along with two rounds of revisions to ensure accuracy, tone and alignment with your goals.
$30
Book Copy Edit
Transform your words! Professional copy editing makes your writing shine. You’ve poured your heart into your work. Now let’s make sure every word represents your talent and professionalism.
We help you refine your writing so it’s ready to impress readers.
Every story deserves to be told clearly and beautifully. Copy editing is more than correcting typos. It’s about refining your writing so it flows naturally, reads smoothly and truly resonates with your audience.
Includes checking for grammar, spelling, and punctuation errors; ensuring clarity, conciseness, and logical flow; identifying inconsistencies in tone, tense, or facts; eliminating redundancies and unnecessary filler; strengthening sentence structure and word choice; converting passive voice to active voice for stronger impact; and preserving your authentic voice while enhancing readability.
$.03/word
Book Proofreading
Even the best writing needs a final review. Proofreading is the last step in the editing process, the final opportunity to catch errors before your work is published.
We provide careful, reliable proofreading that adds the final polish your work deserves, ensuring your work is error-free!
Proofreading occurs after copy editing and focuses on identifying lingering mistakes in grammar, punctuation, spelling, and formatting. It ensures that your book or website is clean, professional and ready for readers.
$.02/word
Sample Graphics & Captions
I’m Julie Smith, the author of six – and counting – historical romances. My books take place in Regency England and feature feisty heroines and rakish heroes. Some feature marriages of convenience, scandals compromising situations, and a governess or two.
Intrigued? I hope so. My books are available on Kindle Unlimited. I’d love for you to read them and let me know what you think. Check out the link in bio.
My favorite books are The Madness of Lord Ian Mackenzie by Jennifer Ashley, The Secret by Julie Garwood, Just Like Heaven by Julia Quinn, and Outlander by Diana Gabaldon. Are any of these also your favorites?
Follow for updates on what I’m reading and writing.
Book Tropes/What to Expect
This type of post would feature your book cover in the center on a genre-appropriate background surrounded by your book’s tropes and/or what else to expect.
Trend Post
This type of post would take advantage of the latest Instagram trend. A post like this also could be used for an alternative to the traditional “About Me” post.
Book review
This type of post would showcase one of your book’s reviews on a genre-appropriate background. The most compelling aspect of the review would appear in the graphic while the full review would go in the caption.
Pull quotes
This type of post would feature your book’s best line on a genre-appropriate background. The caption would include the quote, a teaser for your book, as well as purchase or pre-order information.
Book promo
This type of post features your book on a genre-appropriate background along with a launch date or “Now Available.” The caption would include your book’s blurb as well as purchase or pre-order information.
ARC post
This type of post invites readers to join your book’s review team. It features your book on a genre-appropriate background. The caption would include your book’s blurb as well as information on how to sign up for a review copy.